Tuesday, March 29, 2016

Next-generation Apple Store opens in Memphis suburb

1459276834-mm-20160227_103958_resized_10One of the first handful "next-generation" Apple Stores in the US have opened over the past month, co-designed by Apple SVP of Design Sir Jonathan Ive and Apple SVP of Retail Dame Angela Ahrendts. The new stores, seen in Albany and Buffalo in New York and the Memphis suburb of Germantown in Tennessee, are not radical departures from what has come before -- but do features some noticeable refinements and changes, including using more "natural" materials like wooden wall installations, more natural sunlight and plants where possible, a front facade with no obvious Apple branding, and a centerpie...


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